Celebrity-Owned Brands: Who Actually Designs the Clothes?
When we see a celebrity launching their own clothing brand, we often assume that they are the creative brains behind the designs. After all, they are the face of the brand and promote it with their star power. However, the truth may be a little different. In the world of celebrity-owned fashion brands, it’s not always the famous name that is responsible for the designs. In fact, many celebrity-owned brands have professional designers working tirelessly behind the scenes to create their clothing lines. So, who actually designs the clothes? Let’s take a closer look at some of the most popular celebrity-owned brands and their design teams.
Kardashian-Jenner Empire
The Kardashian-Jenner sisters are known for their iconic style and have successfully turned their names into a global fashion empire. With their makeup, skincare, and clothing lines, they have become one of the biggest influencers in the fashion industry. However, when it comes to designing their clothing brands, the sisters have trusted professionals to bring their creative vision to life.
Good American – Emma Grede
Khloe Kardashian’s size-inclusive brand, Good American, has been a hit since its launch in 2016. With its emphasis on body positivity and diversity, the brand has gained a loyal following. But while Khloe is the face of the brand, it’s her business partner Emma Grede who spearheads the design process. Grede, a fashion industry veteran, brings her expertise to the brand and is responsible for creating the unique designs and styles.
SKIMS – Vanessa Beecroft
Kim Kardashian’s shapewear brand, SKIMS, has been making waves in the fashion industry with its inclusive size range and focus on body positivity. While Kim’s name is synonymous with the brand, it’s her longtime collaborator, artist Vanessa Beecroft, who is in charge of the designs. Beecroft, who has worked on various projects with Kim in the past, brings an artistic touch to the brand’s design aesthetic.
Fenty – Jahleel Weaver
Rihanna’s Fenty brand has been a game-changer in the fashion industry, with its focus on inclusivity and diversity. The singer-turned-businesswoman has made a name for herself as a fashion icon, but when it comes to her clothing brand, she relies on her longtime stylist Jahleel Weaver. As the brand’s creative director, Weaver is responsible for translating Rihanna’s style into wearable, high-fashion designs.
Drew House – Wesley Pentz
Justin Bieber’s clothing brand, Drew House, has gained a cult following since its launch in 2018. The casual, laid-back designs reflect Bieber’s personal style, but it’s actually his longtime DJ and close friend, Wesley Pentz, who is behind the brand. Pentz, also known as Diplo, brings his streetwear expertise to the brand and collaborates closely with Bieber on the designs.
Yeezy – Willo Perron
Kanye West’s Yeezy brand has become a global phenomenon, with its highly sought-after streetwear designs. While Kanye is known for his bold fashion choices, it’s his creative director, Willo Perron, who brings his ideas to life. Perron, who is also a renowned creative director in the music industry, is the mastermind behind the brand’s minimalistic, fashion-forward designs.
In Conclusion
Celebrity-owned brands have become a staple in the fashion industry, and their designs have been embraced by fans worldwide. While the famous names behind these brands play a significant role in their success, it’s the professional designers working behind the scenes that bring their creative visions to life. These collaborations between celebrities and designers have led to unique and innovative designs that have shaken up the fashion world. And with more and more celebrities venturing into the fashion industry, we can expect to see more exciting collaborations and designs in the future.
